The ‘Handbag Hero’ of 08 is Revealed…
Have a Rummage-free newish Year with the Purse Angels Keyfinder
Continuing on from the success of its handbag hangers launched in November 07, Purse Angels an online retailer of devices that keep ladies’ personal belongings safe - returns for 08 with a range of handbag key finders that makes finding those elusive home or car keys a breeze.
Designed so keys can quickly be found in a handbag, without the need to rummage or panic that they’ve dropped out in public, the Purse Angels Keyfinders are little, decorated hooks with an attached crucial ring. The decorated part of the hook slips neatly over the outside of the handbag, with the attached keys kept safely indoors on a quick-latch device, until needed outside the home or car.
Pauline Irving, owner and founder of Purse Angels, comments: “We’ve all been there… that sinking feeling when you can’t find your keys and then, after a few minutes’ panicking and emptying the total handbag contents on to the car bonnet or doorstep, they turn up under your lipstick or mobile phone. With safety and convenience in mind, the Purse Angels Keyfinders allow ladies to find their keys within a couple of seconds. This is particularly handy in dingy multi storey car parks or outside a block of flats in the dark, when you really don’t want to be hanging around searching the bottom of your bag. ”
The keyfinders have gone down a storm in the US and, thanks to Purse Angels, are now directly obtainable in the UK for the initial time.
The launch of the Purse Angels Keyfinder is a rational next step after the success of the company’s decorated handbag hook, which attaches ‘girls’ supreme friend’ (her handbag) securely to any bar or table top, so it isn’t targeted by sneak thieves or deployed on to a dirty floor. The handbag hook was snapped up like the proverbial hot cake in the Christmas market – to the point where Purse Angels had to rush-order newish stock to meet demand.
Pauline Irving expects the keyfinder to prove similarly successful. She says: “We were impressed with the performance of this product on the US market and think it will go down a storm in the UK too. Why put yourself through a consistent ‘lost key’ trauma when it’s so effortless to attach keys safely to your handbag, while gaining an charming bag ‘charm’ at the same time, thanks to the decorated hook. ”
The Purse Angels Keyfinder comes in myriad enchanting designs including the ‘Crystal Bow’, ‘Forbidden Apple’, ‘Pink Ribbon’, ‘Pussycat’ and ‘Poodle’. Costing £6. 95, the product is obtainable from www.purseangels.co.uk